Arcadia University in Glenside/Wyncote is among 600-some college campuses across the U.S. to receive a Bath & Body Works kiosk sometime in 2025-2026, USA Today reported.
“Bath & Body Works is already the #1 fragrance brand among American teens and ranks high in beauty destination and loyalty program categories. The campus rollout builds on this momentum by offering convenience, emotional connection, and self-expression through new and nostalgic scents,” Bath & Body Works wrote in a press release.
“It was important for Bath & Body Works to expand into college campuses as it allows us to reach our Gen Z customers where they are and when they need us most,” says Betsy Schumacher, Chief Merchandising Officer at Bath & Body Works. “By providing an easy and convenient way to shop the fragrances they know from a brand they love, we hope we can make their dorm rooms feel more like home.”
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Photo: Bath & Body Works